Endeavour Ventures – Building Trust Through Branding
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Project Name
Endeavour Ventures Brand
Headquarters
Singapore
Industry
Financial Services
Company Size
5-20
Timeline
6m

Overview

Endeavour Ventures is a Singapore-based investment firm focusing on high-growth startups and established businesses seeking expansion. Their mission is to create long-term partnerships that drive success. As they prepared to scale operations globally, they required branding that reflected trust, ambition, and reliability.

Services we provided

Branding
Logo
Creative Direction
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Problem

Despite their strong track record, Endeavour Ventures struggled with a generic and uninspiring logo that failed to establish credibility among high-value investors. The absence of a compelling visual identity also made it difficult to stand out in the competitive investment industry.

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Solution

We crafted a logo featuring a stylised “E” in the shape of a flag, symbolising trust, direction, and leadership. This design conveyed a sense of movement and ambition, aligning with their vision of guiding startups towards growth and success. The colour palette of modern purple and navy was carefully chosen to project professionalism, innovation, and stability while appealing to startup businesses. Supporting materials included investor pitch decks, corporate stationery, and branded merchandise, all designed with clean lines and a contemporary layout. The rebrand established Endeavour Ventures as a premium investment partner with a global outlook.